How to get Swipe Up on Instagram Without 10K Followers?

 

What exactly is Swipe-up? 

Swipe up is a distinctive feature of Instagram which is accessible only to those verified and business accounts that have got as far as 10 thousand followers. Instagram verifies only limited accounts when it is as sure as death and taxes that it is not a fake one, and it is confirmed that you are who you say you are. Instagram is not verifying unlimited accounts, claiming it to be against their motive of making their platform safe and secure. The mark of 10 thousand followers is also just a random one, it is actually how an authentic following should look like. 

This feature of swipe up allows the users to add links to their stories. When viewers see the story and swipe up, they are directed to another page as per account holder’s designated link. Mostly seen swipe up are those of links to causes to donate money for, links to information about protests, links to promote a new movie, song or a trailer, links which direct you to another social media platform and you are asked to follow the account or subscribe the channel, links to be a part of any survey, links to take you to a new post at first hand and the list is endless. The swipe-up stories on Instagram also helps you to promote your business.

This attribute is available to verified accounts and those who have a huge follower count- more than 10K. Many arguments have been coming up with regards to the biasedness of Instagram. Users that do not have swipe up can put a single link in their bio, which will remain there until removed. But, this isn’t helpful. Viewers are not likely to visit and see the bio while going through the stories. There can be many other ways too. Mention the link in your caption, but you will have to type the whole thing as copy and paste can’t be done. Otherwise, you can also put up the link text on story slides, but it won’t allow your followers to copy and paste. All these tricks to click through to multiple outside sources are much less effective than swipe up. 

If this tool is given in the hands of every person active on the platform, small community workers and activists will get a chance to spread information beyond the reach of their story slides and grid images. Rising stars will get a chance to engage more audiences than ever before whereas a new event coming up in the city will be in the knowledge of everyone. Therefore, Instagram needs to fulfill this demand of swipe up. 

The Swipe Up hack

There are people out there who may not be cream on the crop, not reaching to 10K count, but still have a lot of content to share like blogs, videos, podcasts etc. So here is a small trick for all those small business owners who desire to get swipe up without 10 thousand followers. The key is to use Instagram's IGTV creativity. IGTV is a long-video platform where you can add any link no matter how many followers you have. It is a great way to get a swipe up story that directs viewers to it. The detailed steps are as under:

1. Utilize IGTV: The first and foremost step towards posting a swipe up story involves the use of IGTV. If you have a video of more than 60 seconds, you have saved one step. If not, pull up your phone and start filming a video. Remember to keep it between 60 seconds to 15 minutes. IGTV takes a video of upto 15 minutes if uploaded from a mobile device or upto 60 minutes if you are uploading from the web. Make your video worth watching, make it a call-to-action. People should have a reason to watch your content, be it a blog, vlog, podcasts, a free masterclass or a new song. Then, open your profile and head on to the IGTV area right under your bio. Click on the plus (+) sign and all the videos with are of more than 60 seconds will pop up. Select the video you filmed recently. Hit ‘Next’. Give your video a title. Title should be interesting and attention-seeking. Give your link in the description below the title. The cover photo will automatically be put up by Instagram, or if you want you can add according to your choice. It’s time to hit the post. To see the link, go to the title on the top, click on it for the description to open and there’s your link.

2. Continue the creativity: Just because you have posted the video on IGTV it doesn’t mean it has been uploaded to your story as well. You have to go to your Instagram story, record a quick video letting people know about what you have come up with. For example, “Hey, I have just released a brand new song, my own lyrics, voice and composition. Make sure you swipe up and watch it. A thumbs up is expected as usual.” 

3. Add the link: Right at the top of the screen, you will see a ‘link’ symbol.. Tap on it and you will see an option for IGTV video. Hit it and you will see the video which you just uploaded. Now you can link your IGTV video with your Insta story without a follower base of 10,000. Add texts and stickers to your story to make it look attractive. Finally, ascertain that your IGTV video is linked to your story, it is ready to be shared. 

At the bottom, viewers will see ‘Watch Video’ and when they swipe up, they will be brought to your IGTV video which has the link to whatever you are promoting, a webinar, podcast, a blog post or any other stuff. 

Some other ways:

Besides using IGTV, there can be many other methods to get a swipe up even when you don’t have 10,000 followers. Some of them are as under: 

• Join Chat Sticker: The join chat sticker appears alongside other stickers when you are putting up a story. When a viewer clicks on it, he becomes a member of group DM. Write a description about what the group chat will be all about. Like-minded people will join the chat. You can use it to plan for an upcoming party with friends, discuss a social issue and take opinions on specific topics for a short period of time. It is in the hands of the person who puts up the story to decide when to start, end and whom to include in the chat. To get a swipe up, use this ‘Join Chat’ sticker in your story. Send the link in the group, and every member will be able to visit the external source to which the link directs. As you want maximum people to visit the link, make sure you turn off the ‘Approval Required To Join’ button. Then everyone who will click on the sticker will immediately become a part of the group chat where you have shared your link.

 

• Poll Sticker: If you wish to engage your audience and grab their attention, using a poll sticker in your Insta story will definitely stop your followers from just swinging past. It is basically used to gather votes or an emoji slider to be used to get ratings. In your stories, share some facts and problems and a poll behind it. Whoever answers your poll within 24 hours, send them the link in DM. 

• DM’s: It is one of the easiest ways to get a swipe up on Instagram without 10,000 followers. Publish a number of stories based on your topic, make clear to everyone each aspect of your mission and prompt them to reply or DM you. Then send the link to all those who have replied. Also, don’t forget to check your request box as there may be some messages. Don’t skip out anyone. Keep a constant check on your inbox and reviews to see if you have a message asking for a link over there. Make sure that the ‘Messaging’ function is enabled in settings. 

• Buy Followers from Trusted Seller: One can also buy 10k instagram followers, in order to get feature of swipe up stories. 

• Link in bio: Instagram by default provides the users with only one placement in bio for external links. While posting your stories you just have to mention ‘Link in Bio’ for the viewers to go and check. Although it is the simplest way, it is not that effective. While swinging through stories, users will see yours that says the link is in bio. Most of them will not even bother to go back, search your profile and open the link. 

• Money can do the trick: Money in hand could also get you a swipe up option with paid story ads, irrespective of the number of followers you have. Stories which are to be advertised should not be of more than 15 seconds. Make them appealing and engaging, it should be a call to action, so that people are prompted to swipe up, rather than skipping to the next one. While publishing a story, you will see three dots at the bottom. Hit ‘Promote’. Fill in the required details and are ready to go.